Tampa's Skyline Set for 'WOW' Factor With New 250-Foot Ferris Wheel

A stunning new observation wheel is planned for Tampa’s Channel District waterfront, and it’s only about a 30-minute drive from Riverview. Promising panoramic views and another major boost for downtown tourism, this new landmark will soon be a destination for families across Hillsborough County.

 

Developer Tony Miller has unveiled ambitious plans for a 250-foot-tall Ferris wheel, a landmark attraction dubbed Tampa WOW — short for Wheel Over Water. The project represents a massive $20 million private investment aimed at transforming the downtown experience.

Situated in the rapidly growing Channel District, the observation wheel will be placed within walking distance of The Florida Aquarium and near Port Tampa Bay cruise terminals. For Riverview residents, this means a world-class family attraction will soon be just a quick trip away.

The Tampa WOW is designed with climate-controlled gondolas, giving riders a comfortable 20- to 30-minute journey with breathtaking views of the city skyline and bay. Plans also include food and beverage concessions and a convenient luggage storage service for cruise passengers, making it more than just a ride — it’s a full destination experience.

 

Tourism officials are enthusiastic. Santiago Corrado, CEO of Visit Tampa Bay, called the project a “transformative new attraction” that will fuel growth across the region. Florida Aquarium CEO Roger Germann added that the wheel will “inspire wonder, create memories, and keep people coming back.”

 

The announcement comes as the Channel District is buzzing with new development, alongside the Florida Aquarium’s historic expansion. Developer Tony Miller emphasized that the goal is to energize downtown and strengthen connections between key destinations like Water Street and Amalie Arena.

The entire project is privately funded, meaning no cost to taxpayers. If approved by Tampa City Council, the Ferris wheel is expected to begin spinning in fall 2026.